Conference Proceedings


Vincent Wade
Seamus Lawless
Brendan Spillane


Computer Science

communication newspaper bias human centered computing adaptive information systems news website design adaptive systems intelligent content communications creative technologies bias internet news online news telecommunications news personalisation adaptive interfaces

Perception of Bias: The Impact of User Characteristics, Website Design and Technical Features (2017)

Abstract Bias, whether real or perceived by the user, is inherent in news media. In this paper, we demonstrate that user characteristics, the design and common technical features of news websites impact users? perception of bias. A complex bias evaluation process was conducted using crowdsourced participants on webpages from nine popular news websites. Each webpage was subject to one of eight distortions which removed individual features of the design. Along with the control, a 9x9 experiment was conducted with participants asked to rate their perception of positive or negative bias in the design of the webpages. This tested the impact that removing each feature had on the user?s perception of bias. Signi cant di erences were found between how participants rated some distorted web- pages and their respective controls. The category of news website was also found to in uence the perception of bias. Furthermore, certain groups of users were found to have a predilection for rat- ing certain categories of websites as more or less biased and were in uenced by particular features of the design.
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Full list of authors on original publication

Vincent Wade, Seamus Lawless, Brendan Spillane

Experts in our system

Vincent Patrick Wade
Trinity College Dublin
Total Publications: 140
Seamus Lawless
Trinity College Dublin
Total Publications: 71
Brendan Spillane
Trinity College Dublin
Total Publications: 16